Located at an old historic warehouse in Antwerp's dynamic South District, The Brick offers its guests a unique gym experience based on the newest technologies and latest fitness trends. Leaving one's comfort zone was never so easy in this encouraging workout environment.
Its industrial atmosphere is translated into a typographic brandmark inspired by old cast iron lettering. The stylised letter I functions as the key element of the identity system and is a reference to the dumbbell and the black construction beams, shaping this unique space.
Made for De Vloer